Location: Antwerp Region
As a BI Manager you are a business partner for regions supporting key business decisions on a strategic and operational level.
You will be covering domains like forecasting, analytics, marketing research, CRM, customer insights and competitive intelligence.
Your skills
- Broad & in-depth analytic skills and a drive to analyze pro-actively data to come to strategic views and operational insights to guide your team in developing the strategy or taking corrective actions.
- Have a structured approach to come to decision making.
- Excellent communication skills and team work, has the maturity / knowledge & is able to convince /influence based upon insights.
- Excellent Presentation skills.
- A high level of computer literacy.
- Ability to work in cross functional teams and defend your point of view.
- Highly motivated & has extensive knowledge of all aspects of the business & therapeutical area.
Tasks and responsibilities
- Be a dedicated business partner, delivering a clear overview of market dynamics, future trends. Developing Business Insights and Customer Experience Insights that can feed in the strategy.
- Deliver Business Insights and develop your own independent view on the current & desidered strategy. You are able to make strong constructive recommendations regarding tactics /strategy based upon the insights developed / discovered.
- Connect – deliver Insights
- Provide a clear analysis.
- Leads the collection of competitive intelligence and derives insights to position our client’s product in relation to the competitor.
- Analyze the stakeholders in the market and defines issues and drivers and propose tactics to reach business targets.
- Conduct market research with external parties & present outcomes in a structured way. Present in a clear way the implications for the desired strategy.
- As part of the Business Planning process conduct the competitive landscape setting with implications for our client’s own brand / positioning.
- Deliver – Output driven
- Co-develops forecast models. Takes the lead in processes and sets realistic but ambitious targets.
- Develop KPI and product monitor to give insight in strategic and operational progress and effectiveness.
- Shape
- Discuss relevant parameters to define optimal sales force.
- Discuss and give input on the bonus system for the field force together with the data steward.
- Prepares & leads the Mid Term Planning process.
- Lead
- Conduct Monthly Brand Story to present sales progress and insights. Proposes optimizations.
- Present key issues and opportunities on an ad hoc basis to the Management Board.
- Be the primary contact point for BI topics.
- Plays a key role in developing the contracting framework, calculating the impact on discounts on volume & NTS. Makes recommendations.
- Builds scenario’s and calculates the impact. Makes recommendations based upon the insights delivered.
- In case the BI manager has a direct report he/she is responsible for:
- Keeping an overview on total target.
- Harmonizing reports between the different brands.
- Benchmarking and translating best practices.
- Aligning on tactical plans when targeting the same customer.
- Taking the lead in the contract procedure and keeping the overview in order to come up with a logic & harmonized proposal / account.
- Coaching the BI Senior analyst on analysis to be done, developing insights, making recommendations.
- Connect – deliver deep Insights
- Delivers based upon the input from the CEM analysts’ knowledge, the customers and their needs and behavior.
- Understand the way customers want to be approached.
- Liaison with external partners to obtain & present on brand / company level.
- Deliver Insights beyond information.
- Deliver – Output driven
- Implement targeting models based on EMEA/Local strategies.
- Implement segmentation models based on customer mindset, info and contact type.
- Liaison with the Data Manager BI/CEM to get the operational tactics into our client’s CRM system.
- Be an Expert in IConnect deployment.
- Shape
- Drives innovation towards new way of collaboration with our client’s customers.
- Translates customer needs into actionable planning.
- Follow up of the implententation of the Digital Strategy and support Digital Excellence programme with monthly updates of the status.
- Lead
- Maximise customer centricity.
- Conduct monthly Reviews of the index to support customer centricity progress, develops insights & makes recommendations.
- Present key issues and opportunities on an ad hoc basis to the Management Board.
- Be the primary contact point for customer excellence.
- Summary of responsibilities of the BI team:
- Ensure roll-out of fact-based strategies by all Benelux departments.
- Support the Benelux strategy development and execution by delivering market and customer insights, services and solutions cross brand, cross franchise, cross function and cross country.
- Continuously improve internal and external quality of strategies and processes.
Your profile
- 8-10 years experience in a similar role.
- Due to the high workload experience in BI is key.
- You research the market, visualize data and create dashboards and reports, export and import data in databases, do data checks etc.
- You are an experienced BI Manager, nog a Data Scientist.
- You don’t have to program yourself but this would be a plus.
- Alternating every week, meetings will take place in either Breda or the Antwerp region.
- You are accurate and data driven and can handle data with confidentiality.
- You are mature enough to interpret (wrong) data, analytical and business minded.
